Question

In 200 words or more, Draft a communications plan that explains the reasons for downsizing with the following parameters (Currently there are four Divisional Vice Presidents that oversee 15 District Managers each. Moving forward, there will be two District Managers with three Regional Directors reporting to each of them. Every Regional Director will oversee 10 District Managers)?

Answer 1

Restructuring Commuincation Plan

Key Constituents

1. Internal

• Employees being terminated
• Local office team
• All staff across

2. External

• Clients
• Vendors
• Press/trades where appropriate

Individuals affected or change in structure Hierarchy - Internal

• Divisional Vice Presidents
• Introduction of New Regional Directors
• District Managers

External individual affected

• Messaging to clients based on individual impact where employee reductions are visible
• Messaging to Vendors regarding transition plans for hand off of relationships
• Have press realse ready to respond on rumours

Key Message - Why are we taking this action ?

• We are right sizing for several key reasons: client spend reduction, re-priortization and focus on our core services and a streamlining of our operations. These efforts have been based on thorough evaluation of our structure, operating and staffing costs.
• We feel confident about our future as an integrated Organisation and believe that positioning and structure will make us stronger competitor in the market place.
• Where an organisation has to go such exercise, it is always unfortunate because it affects people who are our colleagues, whom we care about.
• Each person affected will be eligible to receive severance and othe benefits as appropriate

We enourage you to direct your outstanding questions to your local leadership team/ or HR.

How does the Company plan to Grow?

There are three areas of growth that have been targeted in coming years:

1. Business upside from current clients
2. Net new business
3. Acquisitions - selective areas being identified to bolster offering

How do we know we won't have to do this again in the future ?

We made these actions with the needs for the future of our buisness in mind. Although no one can ever predict what the future will bring, we do not anticipate another action of this nature in the foreseeable future.