Question

What are some of the underlying motivations that prompt individuals to agree to requests that do not directly benefit themselves or their organizations?

Answer 1

The motivations underlying which prompt a user or an organization to agree to requests that do not directly benefit themselves or their organizations are the benefits that they see occurring indirectly. For example, an organization manufacturing paper and notebooks may announce that they will donate 50 cents from the purchase of every notebook sold towards the education of an underprivileged child in South Asia. This act may compel them to believe that the users will create a soft corner for their brand and will buy their product more. This indirect benefit will drive them to agree to a campaign like this.

On an individual level, a person may donate a specific amount of money towards the UNICEF fundraising event near his office in lieu of the taxes saved due to the same donation. The tax saving coupled with a good deed makes him comfortable in doing the act although the donation won't help him directly.