Decisions are made under conditions of either certainty, risk, or uncertainty. Which condition best describes Air...

Decisions are made under conditions of either certainty, risk, or uncertainty. Which condition best describes Air Canada’s decision to expand into the U.S. market?

Expert Solution

Yes its true that decisions are made under certainity or uncertainty. Here I believe that Air Canada entering into U. S. market is a tactical move, where it has a low cost advantage and good cash reserves to tackle the discounting marketing model in initial days to gain market share for itself.. I believe that the decision to enter US market is involved in certainity rather than any high amount of risk

keosha answered 2 years ago

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