In: Economics
Choose an MNC that sells the same products to different countries, including the United States. Go to the MNC website marketplace in the United States and the MNC website marketplace in another country and compare similar products. Compare and contrast branding, product presentation, and pricing on both websites.
Multinational companies here choose Gamble they are mainly
engaged in FMCG specilised in cosmetic goods..The company which
operating world wide .The headquaters in the Ohio in us.they are
selling same product and distributed all over the world including
United States. They acquired 15% in FMCG in world market also focus
in US markets. And also they sells in their products in India. The
market share in india is mostly above average in the FMCG sector
and their branding P& G
Which is suitable and more attractable and each customer remember
very simple manner. But a negative impact is the customer never
identify the company name from the brand.
Product presentation a series of FMCG products with the same
branding .The pricing become more standard and fair manner.the
pricing also feel same on both indian and us website. Only the
currency changes. The availability of each and every product also
very attractive manner.