Balanced Scorecard
a. List the four areas of a balanced scorecard. Describe each
area clearly and concisely.
b. Define a KPI
c. Pick a real world company and give an example of a KPI for
each balanced scorecard area for that company.
The proponents of the balanced scorecard argue that it suggests
a balanced framework of performance measurement and management
which is strategically focused compared to the traditional
performance measurement systems”. Comment on this statement and
explain the challenges facing the implementation of the balanced
scorecard
system.
Pls reply fast