In: Economics
You manage a cable company that offers 2 channels - NBC and Fox. You face 2 types of customers (type A and type B) and there are 100 customers of each type. Their respective values for each channel are:
Type A | Type B | |
NBC | $10 | $15 |
Fox | $3 | $7 |
Suppose that you sell each channel separately. You should set a price of $_____ for NBC and a price of $______ for Fox.
For type B NCB price $15 should be set which gives revenue of 750 .
For type A Fox price $3 which gives revenue 150 .
Total revenue = 900 which is maximum .
So NCB price = $15
Fox price = $3