Question

What are the major factors affecting the intensity of rivalry in the two market segments/product categories in which your company competes? Why? (5 forces analysis of wearable camera industry and UAV drone industry separately)

please only talk about wearable camera industry and UAV drone industry!

Answer 1

Pl note the five forces of porter's Model:-

1) Competitive Rivalry

2) Threat of New Entry

3) Bargaining power of Buyer

4) Bargaining power of Supplier

5) Threat of Substitute

As per the question we have done a comparision of 5 forces for two different product as below : -

S,no	Porter's 5 forces	Wearable Camera	UAV Drone
1	Competitive Rivalry	- Rivalry is Intense and Agressive - Mature & Highly Saturated market with slow growth - Brand Plays a major role in product differentiation	- Emerging product, so the threat of rivalry is limited from existing players - The market is unexplored compared to camera - Brands are yet to build their ciustomer preference
2	Threat of new entrant	- Low threat of new entrant - Existing players have gained sufficient knowledge and technology hold; so threat is quite low	- Threat of new Entrant is high - Low entry cost allows startup to enter the market - Still a growing technology and areas are open to explore
3	Bargaining Power of Consumers	- Bargaining power of buyers is moderate as the products are priced in competitive manner in the market	- Being New in Market the product price varies depending on the technology & features - Consumer's ability to bargain is very low. The market is totally product feature specific
4	Bargaining Power of Supplier	The bargaining power of supplier is decent. With the advancement of technology in collaberation with supplier the companies ( manufacturer) is dependent on supplier	Bargaining power of supplier is low Since the market is still growing and so is the demand
5	Threat of Substitute	Threat of Substitute is very high. The product is in a mature stage of product life cycle. With betterment of cameras in mobile phone the threat continues to be high	UAV Drones are very new product in the market and Drone itself is substitute for many existing products in market So threat is quite Low