Question

OUTLINE THE CONTENTS OF A TYPICAL BUSINESS PLAN (30MARKS)

Answer 1

Components of good business plan are as follows-

A. Executive summary-it is the summary that should be appearing first in the business plan.it will be summarising the expectation the business is trying to accomplish.

B. Company description-company description will be determining the key information of the business and the goals of the business along with the customers the business planning to serve

C . Market analysis- market analysis will be outlining the market in which the business is going to compete and the product the business is going to delivery to the market

D. Competitive analysis-this will be an analysis of the competitors the business is going to face into the industry

E. Products and services breakdown should also be mentioned in the business plan and it will be incorporating facts about the product and services the company is going to offer it to the market

F. Description about the management of the organisation should be briefly explain and it should be outlining the structure within which the organisation will be set up

G. Marketing plan will also be mentioned in the business plan and it will be relating various strategies to the marketing of the product

H. Sales strategies should also be adopted into the the company's overall business plan and it will be e including all the sales strategy the company is going to adopt.

I. financial projection and funding should also be included in order to finance the projects which will be helpful in order to optimise upon it.