In: Economics
A company produces and sells three types of products A, B, and C. The table below shows the selling price per unit and the total demand for each product type.
$/unit | Demand | |
A | 5 | 300 |
B | 6 | 250 |
C | 7 | 200 |
For this purpose, the company can commission any of 7 plants with varying costs. Furthermore, each plant has a fixed capacity (in units) regardless of the type of product made. Production costs and capacities for each of the six plants are shown in the table below
Plant | $/unit | Capacity | ||
A | B | C | ||
1 | 2.5 | 1.5 | 2.1 | 200 |
2 | 2.1 | 2.5 | 1.4 | 250 |
3 | 2.2 | 2.2 | 1.6 | 300 |
4 | 1.9 | 2.1 | 2.3 | 400 |
5 | 1.8 | 1.6 | 1.5 | 500 |
6 | 2.1 | 1.5 | 2.1 | 750 |
Consider now a fixed rent for each plant that is producing as shown in the table below
Plant | 1 | 2 | 3 | 4 | 5 | 6 |
Rent, $ | 120 | 240 | 270 | 450 | 420 | 620 |
Furthermore, consider each plant must produce a single product, but products can be commissioned from as many as necessary to meet demand.
Finally, if the plant can produce as many as two different products paying a $50 fee to change configurations between them,
PRODUCT | $/UNIT | DEMAND |
A | 5 | 300 |
B | 6 | 250 |
C | 7 | 200 |
TOTAL REVENUE | 4400 | |
(5*300+6*250+7*200) |
PLANT | A | B | C | CAPACITY |
1 | 2.5 | 1.5 | 2.1 | 200 |
2 | 2.1 | 2.5 | 1.4 | 250 |
3 | 2.2 | 2.2 | 1.6 | 300 |
4 | 1.9 | 2.1 | 2.3 | 400 |
5 | 1.8 | 1.6 | 1.5 | 500 |
6 | 2.1 | 1.5 | 2.1 | 750 |
MINIMUM | 1.8 | 1.5 | 1.4 |
A should be produced in plant 5. Cost to produce 300 is 300*1.8 = 480
B should be produced in plant 1 and 6. Cost to product 250 is 250*1.5 = 375
C should be produced in plant 2. Cost to produce 200 is 200*1.4 = 280
Total costs = 480 + 375 + 280 = 1135
Profit = 4400 - 1135 = 3265
(NEXT CASE)
CAPACITY | RENT | RENT/UNIT |
200 | 120 | 0.60 |
250 | 240 | 0.96 |
300 | 270 | 0.90 |
400 | 450 | 1.13 |
500 | 420 | 0.84 |
750 | 620 | 0.83 |
ABOVE RENT PER UNIT IS CALCULATED CONSIDERING THAT THE PLANT IS RUNNING AT FULL CAPACITY.
ADDING THE SAME TO PER UNIT VARIABLE COSTS GIVES THE FOLLOWING TABLE:
300 | 250 | 200 | ||
PLANT | A | B | C | CAPACITY |
1 | 3.10 | 2.10 | 2.70 | 200 |
2 | 3.06 | 3.46 | 2.36 | 250 |
3 | 3.10 | 3.10 | 2.50 | 300 |
4 | 3.03 | 3.23 | 3.43 | 400 |
5 | 2.64 | 2.44 | 2.34 | 500 |
6 | 2.93 | 2.33 | 2.93 | 750 |
MINIMUM | 2.64 | 2.1 | 2.34 |
This table suggests that to fulfill, 750 capacity different cases can be made.
Plant 5 is suitable to manufacture both A and C, as the demand can be met as well as the cost is least. But, plant 1 is not sufficient to meet the demand for product B as its demand is 250 and capacity for plant A is 200 only.
So, following cases can be made.
1. Use Plant 6 to manufacture all 3.
2. Use Plant 5 to manufacture A and C , along with some other plant to manufacture B.
1. Use Plant 6 to manufacture all 3.
FC(Plant 6) = 620
VCA=2.1*300=630
VCB=1.5*250=375
VCC=2.1*200=420
TVC=630+375+420=1425
TC = 1425+620 = 2045
2. Use Plant 5 to manufacture A and C , along with some other plant to manufacture B.
FC(Plant 5) = 420
VCA=1.8*300=480
VCC=1.5*200=300
B can be manufactured using Plant 2,3,4
If plant 2 is used TCB = VCB + FC = 2.5*250+240 = 865
If plant 3 is used TCB = VCB + FC = 2.2*250+270 = 820
If plant 4 is used TCB = VCB + FC = 2.1*250+450 = 975
So, B should be manufactured in Plant 3.
TC = 420(FC)+480(VCA)+300(VCC)+820(TCB) = 2080
Comparing the 2 approaches, it can be said that first approach is better as 2045<2080.
So, the optimal approach is to manufacture A,B and C in plant 6.
(NEXT CASE)
Now, if each plant can manufacture only one product then above optimal solution will change.
PLANT | RENT | TVCC | TCC |
1 | 120 | 420 | 540 |
2 | 240 | 280 | 520 |
3 | 270 | 320 | 590 |
4 | 450 | 460 | 910 |
5 | 420 | 300 | 720 |
6 | 620 | 420 | 1040 |
MIN | 520 |
It is optimal to manufacture C in Plant 2.
PLANT | RENT | TVCB | TCB |
1 | |||
2 | 240 | 625 | 865 |
3 | 270 | 550 | 820 |
4 | 450 | 525 | 975 |
5 | 420 | 400 | 820 |
6 | 620 | 375 | 995 |
MIN | 820 |
It is optimal to manufacture B in Plant 3 and Plant 5.
PLANT | RENT | TVCA | TCA |
1 | |||
2 | |||
3 | 270 | 660 | 930 |
4 | 450 | 570 | 1020 |
5 | 420 | 540 | 960 |
6 | 620 | 630 | 1250 |
MIN | 930 |
It is optimal to manufacture A in plant 3.
So in conclusion, A (plant 3), B(plant 5) and C(Plant 2).
(NEXT CASE)
Plants now can manufacture 2 products with extra fee of 50.
We can use the second case here. (from above)
Without any extra fee following were the total cost
Use Plant 5 to manufacture A and C , along with plant 3 to manufacture B. (Total Cost = 2080)
In second one, there is extra fee of 50 to change configurations once. (New total cost = 2130)
So, the optimal solution here is to manufacture A and C in plant 5 and B in plant 3.