Month Estimate      Actual

1                      1100               1050

2                      1050               1200

3                      1200               950

4                      900                1170

5                      1170               1050

6                      1000               1050

1) What is the Mean Bias?

2) What is the Mean Absolute Ratio (MAR) at the end of period 6?

In MIPS Assembly Language in Mars, define a method 1 to check if a number is divisible by 4. Then, define a method 2 to generate a random number, call method 1, and return result(number, yes/no) to main. Lastly, have the main method call method 2, and display the results.

Problem 3-7

The following table contains the demand from the last 10 months:

a. Calculate the single exponential smoothing forecast for these data using an α of 0.20 and an initial forecast (F₁) of 33. (Round your intermediate calculations and answers to 2 decimal places.)

b. Calculate the exponential smoothing with trend forecast for these data using an α of 0.20, a δ of 0.20, an initial trend forecast (T₁) of 1.00, and an initial exponentially smoothed forecast (F₁) of 32. (Round your intermediate calculations and answers to 2 decimal places.)

c-1. Calculate the mean absolute deviation (MAD) for the last nine months of forecasts. (Round your intermediate calculations and answers to 2 decimal places.)

c-2. Which is best?

References

Worksheet

‘Odds’ in horserace betting are defined as follows: 3/1 (three-to-one against) means a horse is expected to win once for every three times it loses; 3/2 means two wins out of five races; 4/5 (five to four on) means five wins for every four defeats, etc.

(a) Translate the above odds into ‘probabilities’ of victory.

(b) In a three-horse race, the odds quoted are 2/1, 6/4, and 1/1. What makes the odds different from probabilities? Why are they different?

(c) Discuss how much the bookmaker would expect to win in the long run at such odds, assuming each horse is backed equally.

Costs that do not change with production level are known as fixed costs

Question 1 options:

Question 2 (1 point)

Payback analysis utilizes a significantly different approach to alternative evaluation than the primary methods of PW, AW, ROR, and B/C. It is possible for payback analysis to select a different alternative than these techniques.  

Question 2 options:

Question 3 (1 point)

Examples of fixed costs are direct labor, materials, and warranty.

Question 3 options:

Question 4 (1 point)

Total Cost= Fixed Costs + Variable Costs

Question 4 options:

University Car Wash built a deluxe car wash across the street from campus. The new machines cost $225,000 including installation. The company estimates that the equipment will have a residual value of $22,500. University Car Wash also estimates it will use the machine for six years or about 12,500 total hours. Actual use per year was as follows:

Required:

1. Prepare a depreciation schedule for six years using the straight-line method. (Do not round your intermediate calculations.)
  

2. Prepare a depreciation schedule for six years using the double-declining-balance method. (Do not round your intermediate calculations.)
  

3. Prepare a depreciation schedule for six years using the activity-based method. (Round your "Depreciation Rate" to 2 decimal places and use this amount in all subsequent calculations.)
  

QUESTION 16

1. Big Data- the data acquired by companies and government is used for which of the following:

   	1.	Developing a marketing strategy
   	2.	Identify new product opportunities
   	3.	Positioning products
   	4.	Big data is used for all of the above

1 points   

QUESTION 17

1. In recent years, data analytics has been a popular major. Recent graduates have found that:

   	1.	Jobs for recent graduates are readily available and wages are high due to the talent gap
   	2.	Jobs are very scarce for recent graduates
   	3.	Jobs are available at low wages for recent graduates
   	4.	Jobs are available but graduates need 3-5 years of experience in big data to find one

1 points   

QUESTION 18

1. As discussed in class, S_T_P is an acronym used in marketing for:

   	1.	Sales, Product Training, and Placement
   	2.	A lubricant for gasoline engines
   	3.	Product Selection, Distributor Training, and Consumer Pricing
   	4.	Market Segmentation, Targeting, and Positioning

1 points   

QUESTION 19

1. Demographics matter. Which of the following statements is false?

   		TV show American Idol directed itself to an older audience (50+ years) and the show lost money because advertisers did not want to pay for that older population.
   		All of the above
   		Specific groups of consumers are more receptive to particular products and services than others
   		Consumer populations can be sliced into various demographic segments and products that can be developed and marketed to those demographics

1 points   

QUESTION 20

1. Which one of the following is not among the four levels of "micromarketing"?

   	1.	Segments
   	2.	Niches
   	3.	Local areas
   	4.	Processes

QUESTION 11

1. If Nissan, a Japanese company, had paid more attention in developing the Moco for the local Spanish market while using Nissan’s world-class technology, that would have been an example of which the following expressions used in class:

   	1.	Think local; act global
   	2.	Think global; act local
   	3.	Think macro; act micro
   	4.	Local drive Global

1 points   

QUESTION 12

1. In developing a marketing strategy, which of the following environmental factors are considered?

   	1.	Demographic
   	2.	Political and legal
   	3.	Cultural and Social
   	4.	All of the above

1 points   

QUESTION 13

1. Which of the elements below is not in the proper timeline in the marketing research process

   	1.	Collecting and analyzing data and information after developing a plan for collecting information
   	2.	Developing a research plan for collecting information after defining the research objectives
   	3.	Developing a marketing plan before information is collected
   	4.	Defining the research objectives before developing a research plan

1 points   

QUESTION 14

1. Which one of the following is not true about Secondary Data as you gather information

   	1.	Secondary exists somewhere- usually found in databases
   	2.	Secondary data is often available and at a lower cost than obtaining Primary data
   	3.	Government open-source free data may be a good source of Secondary data
   	4.	Top secret government data may be a good source of Secondary data

1 points   

QUESTION 15

1. True or False: Primary data is data that is not available elsewhere and is collected for specific purposes outlined in the marketing research process.

   True

   False

1. A psychology instructor asked each student to report the number of hours he or she spent preparing for an exam. In addition, the instructor recorded the number of errors made on each student’s exam. The data are as follows:

            Hours (X)                Errors (Y)   

0                            19

                  1                               6

                  2                               2

                  4                               1

    4                               4

                  5                               0

                  3                               3

        5                               5

      SS_X = 24                SS_Y = 252

1. Describe what the scatterplot looks like
2. SP = ?
3. r = ?
4. Calculate b
5. Calculate a
6. Write the regression equation
7. How many errors would one make after studying for 3 hours?
8. Compute the coefficient of determination
9. Is r significantly different than zero at the p=.05 level of significance?
10. Write an APA-style conclusion based on your findings