Questions
The Inn at Prescott Ranch is a small, boutique hotel located in Prescott, Arizona. It opened...

The Inn at Prescott Ranch is a small, boutique hotel located in Prescott, Arizona. It opened in 1998. The Inn has identified the main competition as the Prescott Resort, owned and operated by the Yavapai Nation, and the Hassayampa Inn, a historic hotel in downtown Prescott, adjacent to Whiskey Row.

The Inn has 65 rooms on two floors—each with a private balcony. The nightly room rates are the highest in Prescott. The Inn offers a full array of amenities—both in the public areas and in the rooms. The Inn offers complimentary van service to the Gateway Mall, Bucky’s Casino, and Whiskey Row; and valet parking services with covered parking. There is nightly entertainment in the lobby. In-room amenities include high-thread-count linens; terry robes; organic soaps and toiletries; flat-screen TVs with DVD players; and Bose® stereo systems.

The Inn maintains a full bar and has an agreement with Wildflower Bakery to provide daily continental breakfast for an additional charge to nightly rates or included in the Bed & Breakfast Special. Boxed lunches may also be pre-ordered from Wildflower Bakery. The Inn is not “flagged” or branded. The management is highly involved in local organizations. There is an existing contract with Yavapai College for sponsorship of its performing arts series with Paramount Studies for a project being filmed in the Prescott area. In addition, the Inn at Prescott Ranch has been featured on Arizona Highways TV, Arizona Highways magazine, and in the Arizona Republic travel section. The Inn also participates in the local chamber of commerce and tourism promotional efforts for the Prescott area.

Management is looking for a marketing plan for 2021.

Questions:

  1. If you were preparing a marketing plan for this hotel, how would you describe the company, its positioning strategy, and its value proposition?

  1. What do you want to know about the market—demographics and psychographics?

  1. Describe each of the 4Ps.

  1. Without doing further research, who is the perceived target market?

  1. Does the hotel have a brand image? If so, define.

In: Operations Management

Homework 6: Present Value We sought out a soothsayer, who did sayeth some sooth. She stirred...

Homework 6: Present Value

We sought out a soothsayer, who did sayeth some sooth. She stirred her cauldron and foresaw that terrible things would happen to Evanston. 100 years from this very day, the crimes of John Evans will come back to punish the residents of this town, causing $300 million dollars of damages. However, we can avert this terrible fate at the low, low cost of just $6 million dollars today (paid to descendants of those Evans wronged). That’s right, for just $6 million dollars now, we can avert $300 million dollars of damage to future Evanston residents! You can’t beat this deal!

1. What is the most we would be willing to pay to avert this future harm if our discount rate is 1.4% per year?

2. What is the most we would be willing to pay to avert this future harm if our discount rate is 4% per year?

3. What is the most we would be willing to pay to avert this future harm if our discount rate is 10% per year?

Suppose that we could buy a bit of Evanston lakefront for $130 million and build a lovely public beach that would deliver social benefits of $5 million dollars per year forever, starting one year from now.

4. What is the most we would be willing to pay to build this park if our discount rate is 1.4% per year?

5. What is the most we would be willing to pay to build this park if our discount rate is 4% per year?

6. What is the most we would be willing to pay to build this park if our discount rate is 10% per year?

7. Think of the basic Pigouvian Externality situation.

Private Marginal Benefit = 600 - 2*Q

Private Marginal Cost = 30 + Q

Marginal Damage = 90

Private market equilibrium quantity = QP = (600-30)/(2+1) = 190

What is the optimal Pigouvian tax and socially optimal quantity?

8. Same setup as in the previous problem, except that the Marginal Damage doesn’t occur now, but will actually happen in 10 years. Let the discount rate be 3%.

What is the optimal Pigouvian tax and socially optimal quantity today?

9. Same setup as in the previous problem, except we just had an election, and so now the discount rate is 7%. What is the optimal Pigouvian tax now? What is the optimal social quantity today?

In: Economics

A random sample of fifty si ​200-meter swims has a mean time of 3.06 minutes and...

A random sample of fifty si ​200-meter swims has a mean time of 3.06 minutes and the population standard deviation is 0.08 minutes. Construct a 95​% confidence interval for the population mean time. Interpret the results.In a random sample of 50 ​refrigerators, the mean repair cost was $136.00 and the population standard deviation is​$19.1019.10. A 90​% confidence interval for the population mean repair cost is (131.56,140.44). Change the sample size to n=100. Construct a 90% confidence interval for the population mean repair cost. Which confidence interval is​ wider? Explain.

Construct a 90% confidence interval for the population mean repair cost.

The 95​% confidence interval isA random sample of thirty-seven ​200-meter swims has a mean time of 3.591 minutes. The population standard deviation is 0.080 minutes. A 90​% confidence interval for the population mean time is (3.569,3.613). Construct a 90​% confidence interval for the population mean time using a population standard deviation of 0.03 minutes. Which confidence interval is​ wider? Explain.

The 90​% confidence interval is

The 95​% confidence interval is

You are given the sample mean and the population standard deviation. Use this information to construct the​ 90% and​ 95% confidence intervals for the population mean. Interpret the results and compare the widths of the confidence intervals. If​ convenient, use technology to construct the confidence intervals.

A random sample of 35 home theater systems has a mean price of ​$128.00. Assume the population standard deviation is ​$15.90. Find the 90% and 95% of confidence interval.

In: Statistics and Probability

Are negative real yields on Treasurys expected to change in the near future?

Are negative real yields on Treasurys expected to change in the near future?

In: Finance

Which of the following is characteristic of metals? Which of the following is characteristic of insulators?...

Which of the following is characteristic of metals?

Which of the following is characteristic of insulators?

Which of the following is characteristic of semiconductors?

Match each of the following answers:

Large number of carriers independent of temperature, and low electron mobility that decreases with increasing temperature.

Intermediate number of carriers independent of temperature, and high electron mobility that decreases with increasing temperature

Near zero conductors, no real mobility estimates and near zero conductivity.

None of the above.

In: Chemistry

A research Van de Graaff generator has a 1.98-m-diameter metal sphere with a charge of 4.75...

A research Van de Graaff generator has a 1.98-m-diameter metal sphere with a charge of 4.75 mC

on it.

a) What is the potential near its surface?

MV

b) At what distance from its center is the potential 1.02

MV

?

m

c) An oxygen atom with 3

missing electrons is released near the Van de Graaff generator. What is its energy in MeV

at this distance?

MeV

In: Physics

We performed a linear regression analysis between number of times on phone per drive and number...

We performed a linear regression analysis between number of times on phone per drive and number of near accidents. The equation is Y= 0.320 + 0.943X, where Y is the number of times on phone per drive and X is the number of near accidents. calculate the p-value and give a conclusion.

number of times on phone per dr near accidents
0 0
0 1
1 1
2 1
3 1
1 2
2 2
3 2
4 2
2 3
3 3
4 3
2 4
3 4
4 4
5 4
6 4
3 5
4 5
5 5
6 5
4 6
5 6
7 6
8 7
9 7

In: Math

Investment advisors agree that​ near-retirees, defined as people aged 55 to​ 65, should have balanced portfolios....

Investment advisors agree that​ near-retirees, defined as people aged 55 to​ 65, should have balanced portfolios. Most advisors suggest that the​ near-retirees have no more than​ 50% of their investments in stocks.​ However, during the huge decline in the stock market in​ 2008, 23​% of​ near-retirees had 85​% or more of their investments in stocks. Suppose you have a random sample of 10 people who would have been labeled as​ near-retirees in 2008. Complete parts​ (a) through​ (d) below.

a. What is the probability that during 2008 none had 85​% or more of their investment in​ stocks? The probability is . ​(Round to four decimal places as​ needed.)

b. What is the probability that during 2008 exactly one had 85​% or more of his or her investment in​ stocks? The probability is . ​(Round to four decimal places as​ needed.)

c. What is the probability that during 2008 two or fewer had 85​% or more of their investment in​ stocks? The probability is . ​(Round to four decimal places as​ needed.)

d. What is the probability that during 2008 three or more had 85​% or more of their investment in​ stocks? The probability is . ​(Round to four decimal places as​ needed.)

In: Math

Pick from these terms to answer most of the questions below: anterior, ventral, posterior, dorsal, cephalic,...

Pick from these terms to answer most of the questions below: anterior, ventral, posterior, dorsal, cephalic, caudal, deep, superficial, proximal, distal, inferior, superior, medial, lateral, supine, or prone. For quadrants, pick from these: RUQ, RLQ, LUQ, LLQ. For divisions of the back, choose from these: Cervical, thoracic, lumbar, sacral.

1. The spinal column is __________ to the heart.

2. The lungs are __________ to the heart. (Use a sideways direction) Lateral 3. In the anatomic position, the fingers are _________ to the wrist. (Do not answer "superior/inferior" or "cephalic/caudal" or "above/below." Use the term meaning near or far from the point of attachment to the trunk).

4. The eyebrows are __________ to the eyes.

5. The little finger is __________ to the thumb.

6. The knee is __________ to the ankle. (Do not answer "superior/inferior" or "cephalic/caudal" or "above/below." Use the term meaning near or far from the point of attachment to the trunk).

7. The inner thigh is __________ in relation to the outer thigh.

8. The dorsal surface of the body is the same as the __________ surface.  

9. The patient underwent operative repair of her right proximal femur fracture in December. Was the repair done on the upper area of the bone near the hip, or the area near the knee? _________

10. The __________ end of the humerus (upper arm bone) joins with the elbow. (Use the term meaning near or far from the point of attachment to the trunk)

12. The medial malleolus (ankle bone) is on the right or left side of the right foot? __________  

13. A bruise on the forehead is on the __________ surface of the body.

14. The brain is __________ to the skull.

15. What quadrant is the appendix located in? __________

In: Anatomy and Physiology

SS corporation has $11M in total invested capital and its cost of capital is 10%. This...

SS corporation has $11M in total invested capital and its cost of capital is 10%. This is the company income statement:

Sales $10M

EBIT $4M

Interest Expenses $2M

EBT $2M

Taxes (25%) $0.5M

Net Income $1.5M

Calculate EVA

In: Finance