Questions
How to use clustering operator to figure out results of data on rapid miner Dataset from...

How to use clustering operator to figure out results of data on rapid miner

Dataset from US Airline Sentiment Analysis

Any help would be much appreciated! I've been stuck on this for a long time. Thanks!

In: Statistics and Probability

What healthcare data sets available from the US Government? What data do they contain? How could...

What healthcare data sets available from the US Government? What data do they contain? How could these data sets be useful during a hospital system? Pls, mention  details accordingly and include the reference page.

In: Nursing

Define optimism bias and overconfidence bias in finance. What is the difference between the two? Have...

Define optimism bias and overconfidence bias in finance. What is the difference between the two? Have you ever encountered these cognitive biases from your personal finance experience or work experience? Can you share with us?

In: Finance

Briefly contrast a nation’s level of trade with its balance of trade and identify three factors...

Briefly contrast a nation’s level of trade with its balance of trade and identify three factors that strongly influence a nation's level of trade.Then identify and list from greatest to smallest the main budget categories for the US federal government.

In: Economics

US-China Trade War Research and explain the factors that you believe to have contributed to the...

US-China Trade War

Research and explain the factors that you believe to have contributed to the trade dispute between the USA and China.

Give your opinion on whether there can be any winners or losers resulting from this conflict.

In: Economics

Why do US private sector unions typically oppose free trade agreements? From a historical perspective, why...

Why do US private sector unions typically oppose free trade agreements? From a historical perspective, why does the Democratic party oppose free trade while Republicans typically support it? What are the arguments.

In: Economics

Utilizing ONLY the information from all three chapters, explain how management has changed over the past...

Utilizing ONLY the information from all three chapters, explain how management has changed over the past 100 years. State five factors affecting the change and has led us to a global business environment.

In: Operations Management

What are two areas that you believe are primary contributors to the '08-'09 financial crisis for...

What are two areas that you believe are primary contributors to the '08-'09 financial crisis for both the US and Iceland? Hello! Please help explain the two areas from an economic standpoint (preferably Macro but anything will do).

In: Economics

1. In 1986, Scott Stillinger developed the Koosh ball and founded OddzOn Products, Inc. to sell...

1. In 1986, Scott Stillinger developed the Koosh ball and founded OddzOn Products, Inc. to sell the toy. Assume that the Koosh ball production function is: Q = L*(32-L) Which would make the marginal product of labor equal to: MPL = 32-2L The minimum wage is $7.25 and the price of a Koosh ball is $3.50. a. If Stillinger is a profit-maximizing employer, how many workers will he hire? Show your work and briefly explain why this is the optimal number of workers.

b. Assume that in the long run Stillinger begins employing more capital. If the price of capital is cheaper than workers, what will happen to labor demand? Briefly explain using scale and substitution effects.

In: Economics

CASE 2 – 4 MARKETING - SIMPLY SHOES Founded in 2003, Simply Shoes had grown to...

CASE 2 – 4 MARKETING - SIMPLY SHOES Founded in 2003, Simply Shoes had grown to six similar sized outlets by 2014, and was headquartered in Winnipeg Manitoba. For the past year, management had been debating the value of the money being spent on advertising and promotions. Mathew Micheli, the controller emphatically stated, “I am of the opinion that we should simply stop advertising altogether.” Mathew stated, “We are facing tough times and all that money would simply go to our bottom line and Bob has not shown us that it really pays for itself.” “Well I don’t know how I can convince you, Mathew,” stated Bob Merlin, the marketing manager, “but I can’t imagine maintaining our market share without advertising. All our major competitors spend about the same percentage of their sales on marketing as we do, as best as we can figure. How would our customers find out about our special sales? No we should not cut our advertising budget – we should increase it by 30 per cent. “That’s a lot more money, about $285,000 if I’m not mistaken,” stated Jasmine Kilby, manager of stores. “Why not put more emphasis on direct mail campaigns or even do a better job on our in store signage and displays”. We’ve got about 53,000 names in our customer data base, and they are almost evenly distributed between our six outlets. It would cost about $1.00 to mail each customer a letter, which would be a lot cheaper than our advertising, and would probably be much more effective as well. Not to mention, our in-store merchandizing can be done for around $28,000 per event, and about $10,000 in production and $2,000 per store to implement. “I’m tired of these disagreements,” stated Janet Jones, president. “It’s time we resolved this issue. We’ve got our big Father’s Day event coming up in six weeks and there are several items that we were going to promote heavily. Then there is the Canada Day sale shortly after that. Let’s try some testing of these ideas around these two week-long events to find out which way is the best to spend our advertising, direct mail, and merchandizing dollars. Now, I know that none of our store managers or buyers will want nothing short of a full ad and promotional effort in their areas. I think we can convince then otherwise if we have a good test design to offer them. We had originally set aside $40,000 for advertising and $28,000 for merchandizing for these two events. Bob, would you please design a couple of effective tests and get back to me by the end of the week.

Question: Prepare an executive summary of this case study

In: Accounting