Questions
Select a product or service (e.g., beauty, fashion, nonprofit, food, etc.) and identify two advertisements that...

Select a product or service (e.g., beauty, fashion, nonprofit, food, etc.) and identify two advertisements that you believe are directly aimed at different demographics in the US. This could be based on age, social identification, ethnicity, religion, or any other major demographic category.

For each advertisement identify the demographic that you think it’s aimed and briefly (1-2 sentences) identify why you think it is aimed at them. And then compare and contrast the two advertisements considering the following questions:

What do you think about the adaptation of the same product/ service to different demographics? Are the representations fair/ appropriate/ ethical?

Do these ads risk alienating other groups who might see them?

What do these ads suggest about how we view ‘diversity’ between groups in the US?

Finally, we know that advertising and marketing efforts can both help and hinder public relations – especially because they can build an organization’s reputation or hurt it. What do you think are the public relations opportunities and risks posed by each of these ads?

In: Operations Management

1 In a Socialist economic system own their individual human capital and the government most other...

1 In a Socialist economic system own their individual human capital and the government most other non-human factors of production. This type of economic system is based on the basic belief that _________________________ is bad for society.

a economic inequality

b individual freedom

c economic greed

d individual prosperity

2 By its very nature a market economy is based on the presumption that consumers will buy products when they believe the ____________ derived is equal or better than the price required by the seller.

a value

b cost

c utility

d purpose

3 Among the many conclusions asserted by Adam Smith, his assertion about economic prosperity was based on which fundamental principle?

a Understanding the concept of survival of the fittest will lead to prosperity.

b freedom to own land or property was vital to the survival of any economy,

c Determining what motivates people was essential for creating economic prosperity.

d Command economies and structured markets must be in place before we can work toward prosperity.

4 What would be the most accurate rationale to explain the following assertion: People working in their own self-interest, who produce goods and services, create economic gain for all?

a By taking advantage of a vast supply of labor, people working in their own self-interest could hire others at very low wages.

b Entrepreneurs tend to include themselves in a group of people who need charitable support. A portion of the entrepreneur's profit (as required by law) goes to the charity of one's choice to support the less fortunate.

c In order to earn money and produce goods that improve lives, self-directed gain would provide jobs, and subsequently wages for others.

d The government pays entrepreneurs in the U.S. to produce goods, services, and wealth for others.

5 The next wave of marketable innovations will likely involve new ways to produce and conserve energy. If we can turn new technology into marketable products and services that produce energy the U.S. could see a surge in output of goods and services. The Department of Economic Development would document this surge by measuring the ______.

a consumer price index.

b number of workers who are frictionally employed.

c gross domestic product.

d consumer demand.

6 When businesses can promote different features of their products and consumers are willing to pay more for products containing the features they desire, the competitive environment would be characterized as:

a Perfect

b Oligopolistic

c Monopolistic

d Capitalist

7 As a new entrepreneur about on the verge of launching a new business you need to keep in mind you’re your company's profits are of little value if they are not accompanied by:

a a credible business model.

b an increase in customer loyalty.

c positive cash flow.

d a business plan.

8 Managing a new business and having the capacity to effectively evaluate operational performance requires new entrepreneurs be able to evaluate and understand:

a the necessary funding required to launch the business.

b the actions of their competitors.

c information contained within the financial statements.

d the forces of supply and demand in the market.

9 When a new business utilizes a cash-only approach in selling its goods and services as the basis for financing the growth of the business it has opted to use _____________________________ as the primary means of financing the growth of their company.

a Venture Capital

b Guaranteed Loans

c Microloans

d Bootstrapping

In: Economics

1)The brain continues to amaze and baffle researchers. This rather complicated 3 pound structure of the...

1)The brain continues to amaze and baffle researchers. This rather complicated 3 pound structure of the central nervous system contains a large number of parts that work together to produce and organize even the most complex behaviors. Just as if you were describing a car's engine parts, each part has a particular function.

For this post, I would like for you to (1). choose any one structure or part of the human brain and discuss it's function(Not the brain stem or frontal lobes because they are already taken. In other words, tell us what this structure of the brain is "in charge of" or does.

Also, include a detailed summary as to what an individual would look or act like if the structure you choose was damaged or destroyed. Feel free to include links to video clips that demonstrate what occurs when this structure is affected.

2)The section in our chapter that discusses neurotransmitters gets me thinking about medications that aid in neurotransmitter production and/or regulation. Specifically, I am interested in us discussing the role of medications with mental illness.

As a society it seems as if we are more interested in taking a pill to decrease symptoms rather than going to therapy. No? If so, is this a good thing? What are your thoughts about this debate (Therapy vs. Medication)?  

In this post, make sure that you are discussing you opinion about this topic as well as including relavent source material that will back up your opinion. There are a number of studies that actually compare these variables and citing any of them would help support your thoughts!

In: Psychology

Kelly and Chanelle Chambers, ages 47 and 45, are married and live at 584 Thoreau Drive,...

Kelly and Chanelle Chambers, ages 47 and 45, are married and live at 584 Thoreau Drive, Boston, MA 59483. Kelly's Social Security number is 123-12-1234 and Chanelle's is 321-21-4321. The Chambers have two children: Emma, age 23, and Chet, age 19. Their Social Security numbers are 987-98-6543 and 789-89-3456, respectively. Emma is a single college student and earned $8,000 during the summer. Kelly and Chanelle help Emma through school by paying for her room, board, and tuition. Emma lives at home during the summer. Chet has a physical handicap and lives at home. He attends a local university and earned $4,000 working for a marketing firm. In sum, Kelly and Chanelle provide more than 50% of both Emma's and Chet's total support for the year.


Kelly is a commercial pilot for Paddlejump Airline. His salary is $95,000, from which $19,000 of federal income tax and $8,000 of state income tax were withheld. Kelly also pays premiums for health insurance, ($2,000), disability insurance ($250), and life insurance ($400).


Chanelle owns Alliance Networks, a proprietorship that does network consulting. During the year, Chanelle's gross revenues were $23,000. She incurred the following expenses in her business:
Liability insurance $ 700
Software rental 5,400
Journals and magazines 150
Training seminars 1,200
Supplies 1,300
Donations to a political campaign fund 800


Kelly enjoys playing guitar and plays in a band. Kelly's band has developed a local following. This year, his gross revenues were $1,200 for playing shows and $700 on CD sales. He incurred the following expenses:
Studio rent expense $1,300
Sound system repairs 200
CD production 500
New guitar and amplifier 800


Kelly's father passed away during the year. Kelly and Chanelle received $100,000 from the life insurance policy. Neither Kelly nor Chanelle paid any of the premiums.


Chanelle purchased 100 shares of Thurston Co. stock on May 1, 1991, for $1,000. Thurston Co. was declared bankrupt during the current year.


Chet's physician recommended that he see a physical therapist to help with his disability. Kelly paid the therapist $7,000 during the year because his insurance would not cover the bills.


Kelly and Chanelle went to Las Vegas and won $5,000 at the blackjack table. The next night, they lost $6,000.


Kelly and Chanelle gave $900 to their church and, during the year, they had the following other income and expenses:
Real estate taxes $2,800
Ad valorem property taxes on car 1,000
Home mortgage interest 9,000
Credit card finance charges 2,600
Tax return preparation fees ($600 is allocable to Chanelle's business) 1,000
Sales tax on purchases during the year 6,200
Interest from a savings account 800
Interest from City of Boston Bonds 700
Dividend from 3M stock 400
Prepare Kelly and Chanelle's tax return Form 1040 and Schedules A, B, C, SE, 8949 for the year 2017.

In: Accounting

Which of the following is least likely to be included in the tax constraint for an...

Which of the following is least likely to be included in the tax constraint for an individual investor?

a. The federal withholding tax from the individual's employment income.

b. The tax liability from a taxable lump sum received as part of an employment contract.

c. Property taxes to be paid during the upcoming year from ownership of a beach house.

d. Capital gains taxes owed on the sale of a watch worn by Benjamin Franklin.

In: Accounting

Effective leaders are pillars of success for an organization and a nation. From your personal experience...

Effective leaders are pillars of success for an organization and a nation. From your personal experience and knowledge, select an individual whom you think has been an exemplary leader and describe the characteristics or personality about that person in relation to the theories of leadership that you have learned from your course.

Also, discuss what are the factors influencing human relations in an organization.

In: Operations Management

Assignment4: Firewall Allow/Block Conflicts Using the information presented in chapter 7, the provided handout (Firewall Limitations),...

Assignment4: Firewall Allow/Block Conflicts

Using the information presented in chapter 7, the provided handout (Firewall Limitations), and the lessons learned from Lab4 to answer the following questions:

  • Discuss types of conflicts that may arise between firewall port ranges and individual port allow/block settings?
  • What are the different types of conflict that you identified from this discussion?

In: Computer Science

What in Articulation, Inc. produces music stands. In its current manufacturing environment, Articulation makes all of...

What in Articulation, Inc. produces music stands. In its current manufacturing environment, Articulation makes all of the bases used in production. A potential outside supplier has been identified who could supply bases of equal quality to Articulation. Why would it be important for the manager of Articulation to know at what purchase price the company would be economically indifferent between making the bases and purchasing the bases from the outside supplier?

In: Finance

Whenever there is a political campaign, political leaders face a series of difficult decisions. One of...

Whenever there is a political campaign, political leaders face a series of difficult decisions. One of the most interesting is the problem of deciding whom to support and when in a primary campaign. Suppose that a particular party leader faces a decision in a primary election. He can support Smith or Brown or he can avoid a commitment, simply declaring himself neutral in the primary. The consequences stemming from these three alternatives depend, of course, on whether it is Smith or Brown who wins the nomination. Let us suppose that our leader is mostly concerned about the number of patronage jobs that will be allocated to him and that the following table reflects the actual situation:

If Smith Wins If Brown Wins
If I am neutral   10 jobs 15 jobs
If I am for Smith 30 jobs 0 job
If I am for Brown 5 jobs 25 jobs

What would the party leader do if he wants to maximize expected value and the probability of Smith’s winning is equal to p?

In: Statistics and Probability

Whenever there is a political campaign, political leaders face a series of difficult decisions. One of...

Whenever there is a political campaign, political leaders face a series of difficult decisions. One of the most interesting is the problem of deciding whom to support and when in a primary campaign. Suppose that a particular party leader faces a decision in a primary election. He can support Smith or Brown or he can avoid a commitment, simply declaring himself neutral in the primary. The consequences stemming from these three alternatives depend, of course, on whether it is Smith or Brown who wins the nomination. Let us suppose that our leader is mostly concerned about the number of patronage jobs that will be allocated to him and that the following table reflects the actual situation:

If Smith Wins If Brown Wins
If I am neutral   10 jobs 15 jobs
If I am for Smith 30 jobs 0 job
If I am for Brown 5 jobs 25 jobs

What would the party leader do if he wants to maximize expected value and the probability of Smith’s winning is equal to p?

In: Economics