For incremental innovation, customers’ needs and wants are or can be known, hence more traditional marketing research methods can be used, such as surveys, focus groups, customer visits, and joint technology disclosures, etc. This is “easy” marketing way.
Opposed to this, for highly innovative products and services the needs and wants of potential customers are harder to pin down and clearly define, as customers themselves find it difficult to articulate them. Thus, non-traditional market research methods are required in this case involving probe-and-learn processes and customer-driven innovations.
in at least 300 words (probably taking more to fully address this situation) how you as a young member of a high technology product marketing group would convince other group members who are comprised of traditional marketiers regarding an all-new, highly innovative product, the engineering development team has suggested.
In: Economics
You have to choose one of these industries
In: Economics
In: Economics
Describe the four major types of design for technology policy and discuss their implications for promoting innovation to address a particular environmental issue you choose in a few pages.
In: Economics
B. TERMS
_____9. reasonable accommodation
_____10.constructive discharge
_____11.quid pro quo harassment
_____12.lockout
_____13.closed shop
_____14.strike
_____15.whistleblowing
_____16.employment-at-will doctrine
A. Either party may terminate the employment relationship at any
time and for any reason.
B. This is when the employer causes the employee’s working
conditions to be so intolerable that a reasonable person would feel
compelled to quit.
C. Occurs when an employee tells government authorities that his
employer is engaged in some specific unsafe or illegal
activity.
D. This refers to a minor change or adaptation that an employer
must make for a disabled employee.
E. This is the illegal demand for sexual favors in return for job
opportunities.
F. This is when the employer shuts the workplace down to prevent
employees from working.
G. This is when the workers leave their jobs and refuse to work as
part of the collective bargaining process.
H. When union membership is required as a condition for
employment.
In: Operations Management
Assume that you are on the collective bargaining panel discussing the wage talks representing the employers. What are some points you will use to defend the employers on why an increase of the wages above the inflation rate should be turned down as it is detrimental to the economy?
In: Economics
Briefly explain how America came to be an EMPIRE by 1900. Be sure to include the role the exportation of Manifest Destiny, technology, innovation, capital and risk played an important role in this pursuit.
In: Civil Engineering
Subject: Innovation and technology management
When new technologies arrive, only a few customers adopt such technologies. A large number of customer remain sceptical about the product. The cost of the new technology remain high. As a result it take long time for the businesses to focus on the new technology until the dominant design comes and the price become affordable by the large number of consumers. From your point of view, what might be the reasons established firms might resist adopting a new technology.
In: Computer Science
Innovations in technology have impacted every aspect of health care from the way in which patients seek their providers to how organizations market themselves, and the way claims are submitted to insurance companies for payment. Many of the nonclinical innovations focus on data collection and using the data for meaningful purposes including billing and revenue cycle.
For this discussion, identify a technological innovation such as electronic health record, billing software, or estimator tool and address the following:
In: Finance
Write a short paragraph (up to 5 sentences) with your thoughts/reflection on these points in the lectures:
- Some fIntech models have a focus on finance (or financial services) others on technology services. Explain with an example.
- An Open Innovation unit is a more collaborative model than a bank's innovation labs. Explain
- Incuments are generally more concerned with the cyber security risks of fintechs they work with than the other way round. Explain
In: Finance