case study question

Miss Yinnary is one of the many women who own their own businesses and her experience is not very different from others, who must contend with being a mother, a spouse and a family cheerleader in addition to owning and operating a business. She is the owner of the famous Y-Hotel. It was her first business, though she had some family background in this business. Her two sisters were also in the same line of business. But she borrowed some money, put in some of her savings and started her own venture. She was the first woman ever to enter into this business, most of her clients could not understand that a woman could be interested in the hospitality industry. To Step up her game in the hospitality Industry , Miss Yinari is seeking someone who understands innovative entrepreneurship to assist her.

During her rise to success and in management of her hotel business, she also needs to manage a family, stay teaching in university and dealing with community affairs. In her mind, there is nothing more exhilarating than owning her own business, and for her, the fun is in facing the challenges of turning the hotel into a first ever hotel that provide customers an unforgettable experience with innovation

In the present time, more women are making this choice, pursuing entrepreneurship rather than staying as housewives or traditional careers. For the past few years, the number of women starting new ventures is three times as large as the number of men. There are several good reasons for this trend. Some women find that owning a business is the only way to combine a decent income with time for their children by having the flexibility to control their schedules. Others see themselves as unlikely corporate managers and recognizing the gender problem that exists for achieving success, they choose the entrepreneurial route. Still others see entrepreneurship as a way of controlling their lives, pursuing interests that would be impossible in a corporate job.

The dual roles of mother and entrepreneur often conflict, and husbands and wives

tend to develop separate career tracks that often cannot be reconciled. Women can

also find it lonely in a business world, especially if clients are predominantly men,

this was a problem for Yinari too.

Many women, however, have businesses that fit well with their interest and with

women customers. These include services in beauty care, nutrition, education,

entertainment etc. Nevertheless, being in business often exacts a double price for

women, yet for those with determination like Yinari, the rewards are always waiting.

Your Task as Business Consultant , Prepare a report regarding the following issues below :

c. Explain what is your IKIGAI Concept behind the innovation that you suggest ?

d. Draw a Lean Canvas for the Innovation that you come up with?

NOTE : PLEASE DO IN THE PIECE OF PAPER / SCREEN SHOT AND TAKE PIC MORE CLEARLY AND PLEASE SEND IT HERE THANK YOU

for number D you need to draw and to explain that were based on study case but you must draw on piece of paper

Based on the information below, create a project schedule (Gantt Chart). Assign tasks to either Workgroup or Individual.

Project: Vacation
Team: "Workgroup 1", "Individual"
Start/End: February 19 - May 26

START

A. February 19: Vacation participation must be confirmed
Time allotted: 7 days

i. Confirm participation
Time needed: 1 day

ii. Research vacation deals
Time needed: 1 days

iii. Decide on destination
Time needed: 2 days

iv. Create travel list
Time needed: 1 day

Slack available: 2 days

B. February 26: Lodging and excursion reservations must be made
Time allotted: 18 days

i. Research lodging options
Time needed: 3 days

ii. Make lodging reservation
Time needed: 1 Day

iii. Research and reserve excursions
Time needed: 5 days

iv. Make payment
Time needed: 1 days

Slack available: 8 days

C. March 16: All travel must be booked and confirmed
Time allotted: 57 days

i. Payment Status
Time needed: 3 days

ii. Reservation Status
Time needed: 1 day

iii. Pack
Time needed: 3 days

Slack available: 50 days

D. May 11: Check in to flights early
Time allotted: 1 day

i. Check into airport online
Time needed: 2 hours

ii. Receive itinerary/tickets
Time needed: 2 hours

iii. Call and reserve cab to airport
Time needed: 1 hour

Slack available: 20 hours, 30 minutes

E. May 12: Travel, Arrive at hotel (no later than 6:00 PM)
Time allotted: 18 hours

i. Board plane and fly to destination
Time needed: 6 hours

ii. Arrive at destination and grab luggage
Time needed: 2 hours

iii. Take shuttle to hotel and check in
Time needed: 3 hours

Slack available: 7 hours

F. May 12- May 25: Arrive at destination (Relax!)
Time allotted: 12 days

i. Unpack and get acquainted with hotel and surroundings
Time needed: 3 hours

ii. Relax, eat, dance, shop, explore
Time needed: 4-12 days

iii. Excursions
Time needed: 4-12 days

Slack available: 0-4 days

G. May 26th: Travel, Shuttle departs to airport at 11:00 AM (G)
Time allotted: 11 hours

i. Pack up all belongings and check out of hotel
Time needed: 3 hours

ii. Board shuttle at 11am at designated area
Time needed: less than 5 minutes

Slack time: 7 hours and 55 minutes

H. Arrive at airport and fly home

END

Exercise 12-38 Uneven Cash Flows; NPV; Sensitivity Analysis [LO 12-4, 12-5]

MaxiCare Corporation, a not-for-profit organization, specializes in health care for senior citizens. Management is considering whether to expand operations by opening a new chain of care centers in the inner city of large metropolitan areas. For a new facility, initial cash outlays for lease, renovations, net working capital, training, and other costs are expected to be about $27 million. The corporation expects the cash inflows of each new facility in its first year of operation to equal the initial investment outlay for the facility. Net cash inflows are expected to increase to $7.0 million in each of years 2 and 3; $2.5 million in year 4; and $3.0 million in each of years 5 through 10. The lease agreement for the facility will expire at the end of year 10, and MaxiCare expects the cost to close a facility will pretty much exhaust all cash proceeds from the disposal. Cost of capital for MaxiCare is estimated as 12%. Assume that all cash flows occur at year end.

Required:

1. Compute (using the built-in NPV function in Excel) the net present value (NPV) the proposed investment. (Negative amount should be indicated by a minus sign. Enter your answer in whole dollars, not in millions, rounded to nearest whole dollar.)

2. Compute (using the built-in IRR function in Excel) the internal rate of return (IRR) for the proposed investment. (Round your final answer 2 decimal places. (i.e. .1234 = 12.34%))

3. What is the breakeven selling price for this investment, that is, the price that would yield an NPV of $0? (Use the Goal Seek function in Excel to determine the breakeven selling price. The following online tutorial may be helpful to you: Goal Seek Tutorial.) (Enter your answer in whole dollars, not in millions, rounded to nearest whole dollar.)

HOW DO I FIND THE BREAKEVEN SELLING PRICE?

1. In an imaginary economy, consumers buy only hot dogs and hamburgers. The fixed basket consists of 15 hot dogs and 8 hamburgers. A hot dog cost $2.25 in 2006 and $5.40 in 2007. A hamburger cost $5.75 in 2006 and $7.86 in 2007. Calculate the CPI for both years and then find the inflation rate.

2. In an imaginary economy, consumers buy only sandwiches and magazines. The fixed basket consists of 25 sandwiches and 40 magazines. In 2006, a sandwich cost $4.50 and a magazine cost $3.99. In 2007, a sandwich cost $5.75. If the inflation rate in 2007 was 21 percent, then how much did a magazine cost in 2007?

3. When Anders took out his first two-year membership with Maxima Gym in 2004, the fee was $525.00. He renewed his membership three times; in 2006 for $580.00, in 2008, for $600.00, and again in 2010, for $699.00. What is the OVERALL rate of inflation for Anders' gym membership?

4. In 1949, Sycamore, Illinois built a hospital for about $500,000. In 1987, the county restored the courthouse for about $2.4 million. A price index for nonresidential construction was 12 in 1949, 96 in 1987, and 117.5 in 2000. Calculate the value of the courthouse in 2000 dollars and the value of the hospital in 2000 dollars and compare your answers. Which one cost more?

5. Ruben earned a salary of $60,000 in 2001 and $80,000 in 2006. The consumer price index was 156 in 2001 and 227.25 in 2006. What is Ruben's 2006 salary in 2001 dollars? What does this mean about how his purchasing power increased or decreased?

Marketing concept is to place your unique product on the global platform. This includes the availability of goods and services to customers at affordable prices (Webster & Lusch, 2013). The entire product cycle, right from manufacturing to modifying it in accordance to the preferences of the majority consumers. My experience with marketing strategy is that there are wide variety of products available. As compared to earlier days when theme park meant only those in the western world now there are more theme parks in the global market for same purpose. It then created diversity to some extent and notice consumers will go for the brand that hit the market, example Disneyland and Universal Studio. However, this may not be true to all products, as I personally have changed my preferences as time goes by. Another example, toothpaste still brings one name to my mind, even though there are several options available for day to day usages. Organizations began to conduct markets survey, study consumer behavior and eventually the result help to create products that suits the needs of the customers. So far there are no products has ever fail to meet my expectations even with something new in market that hits the store. Sometimes it is the mindset that restricts us from using another product from what we had been using for ages. Again, it does not restrict me from trying other products, however it sometimes so happens that after using a certain new product the satisfaction level is not as much as I had derived from the previous one which takes me back. The value of the brands in a competitive market can vouch for its survival. Value is subjective to how much the consumers would perceive the brand prior to making that decision. Therefore, it’s perceive as regard to the superiority of the brand as compared to unknown brand in the market. The way of marketing concepts has also changed a lot and because of many organizations are trying to be innovative and creative so that they are effective in the industry. There are various ways through which a business organization uses marketing strategies to help them in the business perspective, there are many platforms if we look at the trend of business marketing we will see that social media has emerged as one of the popular platforms in this context and the output has been surprisingly good. Social media has been selected as a platform because it exhibits each and daily, and the number can be high, therefore the platform is effective and will yield results. Using social media has been the most accepted way of marketing because organizations today are spending almost in this avenue because it is convenient and yielding proper results for the organization. In my own work experience, I learned organization need to be flexible and depending upon the demand of the industry and consumer demand, in order to sustain and excel in theme park business globally, using social platform ought to gain its popularity and Universal Studio Park in Beijing is using it as the platform of marketing, this is the future and the need to be available to sustain in the theme park industry. Consumers will evaluate the creditability based upon previous reviews in terms of how honestly it illustrates its model and quality features. Consumers comprehending in terms of the performance and brand’s expectations so long ensuring a long-term inspiration to consumers. Initially it was something new but today it is very common and with the Smart Phones and Tablets advancing every minute the process has become convenient for end users, and they have got used to this convenience to feedback. Therefore, social media is still the big thing in marketing and will rule the future of marketing.

Critically analyze perspectives on the operations management profession, expressing why operations is the key for long-term survival, in terms of cost, speed, dependability, sustainability, and maintaining a competitive advantage within the global market?

Nordic Industrial Park: bridging distance across international markets

When a resource-constrained firm enters a high-distance market, it helps greatly if it can utilise a low- distance entry point.

The lure of the Chinese market has led several Western companies to venture into a context that is unfamiliar and bewildering, especially for small and medium-sized enterprises (SMEs) lacking the deep pockets of large multinationals. It is useful for SMEs to have a ‘bridge’ into a high-distance market. One way to accomplish this is to use a foreign-owned industrial park (i.e. a space designated for industrial use).

Consider the case of the Nordic Industrial Park (NIP) that provides a physical space for offices and light-manufacturing facilities, and a range of value-added services to set up a business in China. These include legal services (e.g. registering the company and drafting contracts), human resource management (e.g. recruitment, payroll and expat relocation), accounting (e.g. financial reporting), and information and communication technology (e.g. internet access). NIP was co-founded by Ove Nodland, a Norwegian who first came to China in 1994 to manage different ventures. Nodland learnt that even though rules were set in Beijing (the national capital and political centre of China), they were implemented by local officials – and so they mattered greatly. Over the years he invested considerable energies in building close relationships with various officials, and took care to ensure that the ventures he worked for complied with local regulations and aligned themselves with local governmental priorities. Nodland’s local guanxi (network connections) grew rapidly.

After a decade’s experience in China, Nodland realised he was well placed to help European SMEs enter China more broadly. He chose to focus on what he knew best: firms from the Nordic region (Denmark, Finland, Iceland, Norway and Sweden) setting up a base in Ningbo, a port city in Zhejiang province just south of Shanghai (the commercial centre of China) and renowned for its entrepreneurialism. Thus was born the concept of NIP in 2002, which was sold to Silver Rise Hong Kong Pte Ltd, part of China’s Yinmao Group, in 2013, with Nodland staying on as consultant. In 2015, NIP was selected by the Zhejiang provincial government as one of the first designated ‘international industrial cooperative parks’ which further strengthened its local standing. Going forward, NIP has signalled its intent to attract projects from Nordic universities and achieve an output value in excess of RMB 2bn (€280m, £224m, $364m) by 2017.

From the perspective of a European SME entering NIP, there are multiple benefits:

• Process: L ower start-up costs. NIP leverages its knowledge of the Chinese business environment by hand-holding clients through the complexities associated with starting and running a business in China, thereby allowing firms to focus their time and energies on core business activities.

• Physical environment: A familiar ambience. NIP’s architecture and design mimics Scandinavian features that set it apart from standard Chinese buildings. Not only does this give expat managers a sense of the familiar, it is also a symbolic reminder to Chinese employees that they are part of a Western organisation.

• People: A like-minded community. By virtue of being part of the largest concentration of Nordic companies in China, expat managers have the opportunity to share experiences with and pick up ‘tricks of the trade’ from other managers with a similar cultural background through hallway conversations and lunchtime meetings. Of course, entering a facility like NIP comes at a cost, but offers benefits in terms of ‘reducing distance’.

Questions

1 Consider NIP’s services in light of the CAGE framework and analyse how they may help reduce distance.

2 What might be the drawbacks in being located in an industrial park?

Transcriptional initiation at defined sequences in DNA is required to ensure that the 5' end of the RNA transcript is correct. Describe the two types of experimental approaches that have been used to identify regulatory DNA sequences located near gene start sites.

The home improvement brands, Home Depot and Lowes typically locate their stores near each other rather than away from each other. Does this make them more differentiated or less? Does this increase their market power or decrease it?

What is meant by the phrase "reduction of gametophyte" and how does this relate to life on land versus lid on or near the water? In what group of plants do you see a drastic change in the amount of time spent in the gametophyte portion of the life cycle?

Imagine a period sometime in the (near) future when the pandemic is over and life has returned to normal.

Further, you are providing advice to the Federal government to increase investment expenditures in health and health infrastructure. Can you make a persuasive case?