Critical Thinking
The market for young people's food products has increased considerably in recent years. As a result, children have become high-potential customers and are now the focus of intense and specialized marketing and advertising efforts.
Children and adolescents have become attractive consumers and influencers: they have an increasing influence on their family's purchases.Childrenrepresent an important target audience for marketers because they have their own purchasing power, influence their parents' purchasing decisions, and are the consumers of tomorrow. Advertisers have an interest in seducing them from an early age.Thus, to be sure to attract young people, companies opt for a combination of different approaches and channels such as television advertising, contests and games, toys, the use of popular characters, the use of various attractive colors, school marketing, Internet and branded products etc.
Food and beverages products that target children have increased and these productsare dominated by foods that are high in calories, sugars, salt, fat, low in nutrients and therefore not compatible with national dietary recommendations.
Mr. Fahmy has already a business in the food sector and wants to open a new subsidiary specializing in natural and organic products for children. The goal is to provide healthy, nutritious food and use healthier ingredients.
Questions
1. Help Mr. Fahmy define his overall goals, objectives and strategies for his new business in the context of his mission and purpose.
2. Briefly describe the choices that Mr. Fahmy can make for each of the 4 Ps of the marketing mix.
3. Identify the target market and describe how Mr. Fahmy's activities will respond better than the competition to the needs of the consumer. (List consumer expectations for the product)
4. Describe the type of promotional methods that you recommend to Mr. Fahmy for the promotion of his product line. (Identify techniques such as word of mouth, personal sales, direct marketing, sales promotion, etc., on television, radio, social media, and newspapers).
In: Operations Management
Week 12 Discussion: Your Organization's Healthcare IT Governance Structure
Case Study p. 498
Imagine that you've been hired as the Chief Information Officer (CIO) of an academic health care system. The health care system consists of several large hospitals and several dozen outpatient clinics, all using the same EHR system. There is an affiliated but independent physician practice group as well as a School of Medicine with a strong research focus. The current health IT governance structure is as described in Figure 29.2, p. 496, except that the current committees function independently of one another, and as a result, health IT resources are being overwhelmed by requests coming from a variety of sources, each with its own priorities list.
As one of your first tasks on the job, you have been asked to lead the formulation and implementation of a new health IT governance structure. The effectiveness of the new governance structure will be critical to your success and the success of the institution as a whole.
1. How would you go about assessing the current state of health IT governance and your organization's health IT governance capabilities?
2. What issues would you need to consider in recommending improved Health IT governance at your institution?
3. How could the informatics governance at your institution be more centralized to allow an enterprise-wide approach to prioritizing informatics effort?
4. From your reading in chapter 28, outline the basic health policy competencies for health informatics leaders.
5. Describe the policy concerns regarding the use of health IT to improve healthcare quality in control costs as the American health-care system move from HITECH to MACRA.
6. Outline the process for developing and implementing informatics policy.
7. Describe four strategies for leaving policy activities through organizational work and leadership.
In: Nursing
QUESTION 1
Are nursing hourly pay in Tampa, Florida lower than in Dallas, Texas? The data is shown below:
Tampa: sample mean = 39, sample standard deviation = 6.2, sample
size = 42
Dallas: sample mean = 48, sample standard deviation = 6.3, sample
size = 33
Provide the test statistics value for the analysis.
QUESTION 2
The director of a green energy company is interested in
comparing two different methods of installing solar light panels.
An experiment is conducted with 41 technicians using the old method
and the other 46 technicians using the new method.
For the 41 technicians using the old method, the average time was
543 minutes with 77.9 standard deviation.
For the 46 technicians using the new method, the average time was
473 minutes with 100.2 standard deviation.
Conduct an analysis to determine whether there is a difference in
the average time to complete the installation of the solar panels.
Provide the degrees of freedom.
QUESTION 3
We are interested in studying whether Private Colleges costs at least $15,000 more than Public Colleges. This is to run an advertisement campaign to promote more high school students to consider public colleges to save at least $15,000 in tuition a year. See the excel file CollegeCosts for the random samples showing the annual cost of attending private and public colleges. Data are in thousands of dollars. What is the p-value for this hypothesis testing.
Hint: This is a challenging question. It is indeed a t-test 2
sample unequal variance question. But the hypothesized mean
difference should have been “15” because the question wants to
analyze: "We are interested in studying whether Private Colleges
costs at least $15,000 more than Public Colleges.”
Since the data is in thousands, we would enter in 15 for the
hypothesized mean difference.
In: Statistics and Probability
Unit 4 - Fernando's Fraud Triangle 48 48 unread replies. 48 48 replies. Fernando’s Fraud Triangle is a retail establishment that has been experiencing lower revenues in the last six months, even though sales are up to 21.1 %. Fernando’s sells whatever products you want to sell and takes cash, credit cards, and checks. All three categories-cash/checks/credit cards-have remained consistent with no significant increase-while sales are up. There are three employees and all have access to the register and can override refunds and any other items that need to be charged back. I have narrowed it down to three employees for you. You have been called in as the Fraud Examiner to see who has their fingers in the till. Mitch: 47 Years old; 14.2 years with the company/full time employee Recently divorced/ pays child support for two kids Wages are garnished by the courts for payment Drives a three year old Jag-u-Ar Just bought a new home Makes $88,282 a year Loves to dress in style Loves the night life Crystal: 31 Years old; 10.8 years with the company/full time employee Married/mother of two children Husband has a full time job Makes $72,262 a year Drives a four year old Volvo Recently bought a new home Loves to dress in style Loves the night life John: 21 years old; 5.3 years with the company/part time employee College student/accounting Just bought a four year old Hyundai Santa Fe Lives with his parents Pays for school Makes $38,282 a year, part time Single Loves to party and dress nice
In: Accounting
Alarmingly high number of people describing similar acute symptoms. An investigation team composed of medical professionals and scientists was assigned to determine the root of the problem. 30 patients from different parts of the town exhibited similar symptoms at various hospitals in town. Symptoms include vomiting, liver damage, abdominal pain and edema. Aside from the symptoms reported, patients appear intact, that is no cuts or skin bruises. Thorough analysis of blood, urine and stool for microbial pathogens did not identify any known pathogens. All patients do not recall specific trauma leading to these symptoms, nor visiting an exotic place in the months before the outbreak. Patient’s ages range from 10-55 with a clear trend of increased severity of the symptoms amongst young patients (under 16). Patient’s ethnicity is diverse. Below is an initial list of questions to guide you in solving the case. Note, it is an initial list and you are expected to come up with further ideas at the workshop.
Already Answered**
1. What body system is affected? (Digestive system is affected.)
2. What may cause the signs and symptoms? (Acute Hepatitis virus, commonly caused by Type A followed by type B. A is often transmitted by consuming food or water contaminated by feces of a infected person)
3. What may be the causative agent? (Acute Hepatitis A via contaminated food/drink)
4. How does this agent cause the disease? (The pathogn attacked on liver causing inflammation [edema] to liver and the result may be vomiting pain and swelling on the body [edema].)
5. What tests could be carried out? What would these tests show? (1.Bilirubin test for jaundice. 2.TLC - DLC test for observing level of WBCs especially eosinophil count. 3.Hb test to indicate level of damage. 4.Heptitus blood test. 5. Liver biposy but only if absolutly necessary.)
6. What other information you may need from the patients to identify the source of the problem? (i. patient ALT, AST, ALP and sGPT levels. ii. Signs of dark urine or juandiuce)
Early preparation (before you arrive at the Workshop)
1. Prepare a list of the disease signs and symptoms
In: Biology
JAVA
Cricket County Selections
A local cricket county invited players from two neighbouring towns Norwich, Ipswich to form a cricket team of 11 players to participate in an upcoming cricket tournament. After selection process, it has shortlisted 22 players from both towns together and tagged each player skill points between 5 to 10 (both numbers included, only whole numbers are considered) based on their performance. The county has also categorised players into pool of batsmen, bowlers, wicket keepers and all-rounders. A player can only belong to one pool. Now the county has asked its final selection committee to pick 11 players from all shortlisted players following the below rules:
A minimum of 3 and a maximum of 6 batsmen must be selected.
Can you help the selection committee to understand in how many ways they can pick final 11?
Input Format
There will be 22 lines of input.
Each line of the input consists of skill of player, skill points of player and town of player space separately.
Constraints
5<= Skill Points <=10
Output Format
Print the total number of unique 11 member teams that can be formed with all the criteria mentioned in a separate line.
Sample TestCase 1
Input
Batsman 10
Ipswich
Batsman 10 Ipswich
Batsman 10 Ipswich
Batsman 10 Ipswich
Batsman 10 Ipswich
Batsman 10 Ipswich
Batsman 10 Ipswich
Batsman 10 Ipswich
Batsman 10 Ipswich
Batsman 10 Ipswich
Batsman 10 Ipswich
Bowler 10 Suffolk
Bowler 5 Suffolk
Bowler 5 Suffolk
WicketKeeper 10 Suffolk
AllRounder 10 Suffolk
Bowler 10 Suffolk
Bowler 10 Suffolk
Bowler 10 Suffolk
Bowler 10 Suffolk
Bowler 10 Suffolk
Bowler 10 Suffolk
Output
24486
In: Statistics and Probability
The Town of Morganton maintains its books so as to prepare fund accounting statements and prepares worksheet adjustments in order to prepare government-wide statements. You are to prepare, in journal form, worksheet adjustments for each of the following situations:
A.) The City levied property taxes for the current fiscal year in the amount of $9,000,000. When making the entries, it was assumed that 3 percent of the taxes would not be collected. At year-end, $900,000 of the taxes had not been collected. It was estimated that $400,000 of that amount would be collected during the 60 days after the end of the fiscal year and that $270,000 would be collected after that time. The City had recognized the maximum of property taxes allowable under modified accrual accounting.
B.) $2,650,000 of property taxes had been deferred at the end of the previous year and was recognized under modified accrual as revenue in the current year.
C.) In addition to the expenditures allowed under modified accrual accounting, the city computed that an additional $170,000 should be accrued for compensated absences.
D.) In the Statement of Revenues, Expenditures, and Changes in Fund Balances, General Fund transfers out included $400,000 to a debt service fund and $180,000 to a special revenue fund. General Fund transfers in included $1,250,000 from an enterprise fund.
In: Accounting
A teacher gives a third grade class of n = 16 a vocabulary test at the beginning of the school year. To evaluate the changes that occur during the year, students are tested again at the end of the year. Their test scores revealed an average improvement of MD = 5.7 points with s2 = 144. Does this constitute a significant improvement? Use a one tail, related-samples t test with an alpha level of .05.
a. Calculate Cohen's D (Round 2 decimal places)
In: Statistics and Probability
It is estimated that 10% of the general population will live past their 90th birthday. In a graduating class of 742 high school seniors, find the following probabilites.(round your answer to four decimal places.) a.) 15 or more will live beyond their 90th birthday. b.) 30 or more will live beyod their 90th birthday. c.) between 25 and 35 will live beyond their 90th birthday. d.) more than 40 will live beyond their 90th birthday
In: Statistics and Probability
Answer the questions below. Write detailed explanations.
a) If BU’s budget increases because of a tuition increase, will the budget constraint and the PPF be affected? Explain why or why not using graphs.
b) What is the main conclusion of Hanushek at al (2008) article uploaded under “Articles in the Syllabus” and covered in class? What does it say about the effectiveness of compulsory schooling laws? Note: Compulsory Schooling Laws require students to be in school till a certain age.
In: Economics