In: Accounting
Ikea is a Swedish based multinational corporation that designs and sells ready-to-assemble furniture and home accessories. IKEA is the largest furniture company in the world. It is known for its modern architectural designs, as well as its attention to continuous product development, operations details, and cost control. IKEA relies on design innovation to bring great quality and beautiful designs to the market and its stores by collaborating with the best designers from various parts of the world. It has developed cost efficient and innovative methods to match people’s expectations of price and quality. Answer all the three following questions in relation to IKEA. You can use your study material and other resources to write your answers. Use your own words and adhere to the wordcount specified for each question
Question 1: Innovation at IKEA (30 marks, 300 words) A. Why is IKEA an innovative company? Support your answer with examples. B. Discuss the role of four business functions at IKEA. Give at least two innovation examples for each business function at IKEA
Question 2: Product offering and targeting (30 marks, 300 words) A. Discuss the three levels of a product by using the HAMARVIK mattress as an example. B. Discuss the four targeting strategies. Which targeting strategy does IKEA use for its mattresses. Justify your answer. (Check the mattress section on the IKEA website before answering this question)
Question 3: The marketing mix and innovation (40 marks, 500 words) IKEA’s marketing strategy consists of market segmentation, targeting, positioning and the marketing mix. IKEA’s marketing strategy enables the company to be a successful player in the global market. Using your B207A course material, evaluate how the innovation in IKEA’s marketing mix elements are used to position the products within the minds of consumers. Your answer should contain the following: 1- IKEA’s market segmentation and targeting 2- What is positioning. How is it related to the marketing mix? 3- Examples of IKEA’s marketing mix elements and their contribution to brand positioning
In: Operations Management
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In: Accounting
In Windows system programming, many system resources are represented as kernel objects, each of which is represented as a handle. Discuss with 3 examples how the system programmer can manipulate these handle objects.
In: Computer Science
Jacob’s grandfather died on 1 November 2009 and, in her will, left Jacob cash and watches worth $500,000. The watches had been bought by Jacob’s grandmother in August 1985 at a cost of $40,000, and its market value on 1 November 2009 was $150,000.
Jacob used the money from his grandfather and his savings to buy the following assets in January 2010:
In 2019/20, Jacob disposed of these assets as follows:
Question 1.
Prepare a report that explains the CGT consequences of these transactions
In: Accounting
Topic: Choice of Exchange Rate Regimes for Developing Countries: Better Be Fixed or Floating? Countries: Russia and Kazakhstan
How selected countries Exchange Rate Regimes are changing before 2020?
How selected countries Exchange Rate Regimes are changing during year 2020?
In: Economics
First, take the side of the debate in which you agree innovation can be taught. What recommendations do you have for teaching innovation? You might find it helpful to conduct online research on the subject. Also, what would you suggest for creating a culture of innovation in the workplace, such as activities, team building exercises, leadership input, etc? Cite your sources.
In: Operations Management
Income Statement
For the Year Ended December 31, 2018
Sales $8,500,000
Manufacturing Expenses
Variable $3,250,000
Fixed overhead 640,000 3,890,000
Gross Margin $4,610,000
Selling and administrative expenses
Commissions $580,000
Fixed marketing expenses 300,000
Fixed admin expenses 450,000 1,330,000
Net Operating Income $3,280,000
Fixed Interest expenses 230,000
Income before Taxes $3,050,000
Income Taxes (21%) 640,500
Net Income $2,409,500
Your company is considering out-sourcing the sales and marketing to an agency specializing in these types of sales. The outsourcing would remove the commissions, reduce the marketing by $270,000, and reduce the fixed administrative expenses by $35,000. The out-sourcing firm, Jangler Marketing, will charge a fee of 14% of sales. Jangler requires a 3-year contract. Jangler believes that it can increase sales by 10% for 2019 and 13% each year after (2020 and 2021). The company believes that with its current sales and marketing staff, sales will increase by 8% for 2019 and 9% in each year after (2020 and 2021).
1.Prepare contribution format projected income statements for 2019, 2020 & 202a assuming the company hires Jangler Marketing.
2.Prepare contribution format projected income statements assuming the outsourcing is rejected.
(Please show how you got each answer)
In: Accounting
Income Statement For the Year Ended December 31, 2018 Sales $8,500,000 Manufacturing Expenses Variable $3,250,000 Fixed overhead 640,000 3,890,000 Gross Margin $4,610,000 Selling and administrative expenses Commissions $580,000 Fixed marketing expenses 300,000 Fixed admin expenses 450,000 1,330,000 Net Operating Income $3,280,000 Fixed Interest expenses 230,000 Income before Taxes $3,050,000 Income Taxes (21%) 640,500 Net Income $2,409,500 Your company is considering out-sourcing the sales and marketing to an agency specializing in these types of sales. The outsourcing would remove the commissions, reduce the marketing by $270,000, and reduce the fixed administrative expenses by $35,000. The out-sourcing firm, Jangler Marketing, will charge a fee of 14% of sales. Jangler requires a 3-year contract. Jangler believes that it can increase sales by 10% for 2019 and 13% each year after (2020 and 2021). The company believes that with its current sales and marketing staff, sales will increase by 8% for 2019 and 9% in each year after (2020 and 2021). 1.Prepare contribution format projected income statements for 2019, 2020 & 202a assuming the company hires Jangler Marketing. 2.Prepare contribution format projected income statements assuming the outsourcing is rejected. (Please show how you got each answer)
In: Accounting
In Fig.30.11 in the textbook, switch S1 is closed while switch S2 is kept open. The inductance is L = 0.110 H , and the resistance is R = 120 Ω . When the current has reached its final value, the energy stored in the inductor is 0.240 J . What is the emf E of the battery?After the current has reached its final value, S1 is opened and S2 is closed. How much time does it take for the energy stored in the inductor to decrease to a half of the original value?
In: Physics