b) As the General Manager of Royal Aroma Hotel ltd with good insight on emotional intelligence, explain three reasons why you should demonstrate empathy in the wake of the COVID-19 global pandemic and its lingering effect of unemployment on your employees.

c) It may be argued that an understanding of organizational communication enables one to improve communication skills and recognize communication problems that arise during employee communication in the workplace. Justify why you would agree with this statement.

1. How do IHG’s multiple brands enable the company to address the needs of specific consumer and business markets?

2. In which stage(s) of the consumer buying decision process would IHG’s digital marketing and social media activities likely have a significant influence? Explain your answer.

3. Why would IHG create a separate hotel brand specifically for China?

4. What are the advantages and disadvantages of each IHG brand having its own social network accounts?

Airlines and hotels have many frequent-flyer and frequent-visitor programs in which individuals who fly the airline or stay at the hotel receive bonuses that are the equivalent to discounts.

Can you give other examples of such programs?

What is a likely reason why firms whose employees receive these benefits do not require their employees to give benefits to the firm?

1. Airlines and hotels have many frequent-flyer and frequent-visitor programs in which individuals who fly the airline or stay at the hotel receive bonuses that are the equivalent to discounts.
   • Give two reasons why these companies have such programs rather than simply offering lower prices.
   • Can you give other examples of such programs?
   • What is a likely reason why firms whose employees receive these benefits do not require their employees to give benefits to the firm?

Risk managers use a number of methods for managing risk. For each of the following, what method for handling risk is used?Explain your answer.

a. The decision not to carry earthquake insurance on a firm's manufacturing plant

b. The installation of an automatic sprinkler system in a hotel.

c. The decision not to produce a product that might result in a product liability lawsuit.

d. Requiring retailers who sell the firm's product to sign an agreement releasing the firm from liability if the product injures someone.

Case Study - Insurance

Tom and Nancy Smith are married, with 2 children

•Nancy is 38, Tom 42

•Their children, Emily and Brian, are 16 and 18 respectively

•Brian will be going to College this fall

•Nancy is a CPA at a local accounting firm with an annual salary of $200K

•Hank teaches at the local high school where he coaches football and makes around $100K annually

•Nancy volunteers on the Board of Directors of a local Nonprofit

•Both Hank and Nancy are in good health and have an active lifestyle

•Both the Smiths and their children love Motorized Watersports

Assets

•Tom and Nancy own a 3-bedroom home with a market value of $500K

•They have two SUVs and a Sedan

•Both Emily and Brian drive

•The Smiths own an 18 ft Boat, which they store on their property

•They also own two Jet Skis

Long Term Goals for the Smiths Include:

•Income Replacement in case of the death of either Tom or Nancy

•College for their children

•Retirement Income is covered by Tom and Nancy’s Employment

•So you do not need to address this in this Case Study

Answer the following questions:

1-What are the Major Risks Tom and Nancy face?

2-What different insurance products do they need?

3-How much insurance should they carry?

4-If Life Insurance is recommended, what policy value?

CASE STUDY

Miss Yinnary is one of the many women who own their own businesses and her experience is not very different from others, who must contend with being a mother, a spouse and a family cheerleader in addition to owning and operating a business. She is the owner of the famous Y-Hotel. It was her first business, though she had some family background in this business. Her two sisters were also in the same line of business. But she borrowed some money, put in some of her savings and started her own venture. She was the first woman ever to enter into this business, most of her clients could not understand that a woman could be interested in the hospitality industry. To Step up her game in the hospitality Industry , Miss Yinari is seeking someone who understands innovative entrepreneurship to assist her.

During her rise to success and in management of her hotel business, she also needs to manage a family, stay teaching in university and dealing with community affairs.

In her mind, there is nothing more exhilarating than owning her own business, and for her, the fun is in facing the challenges of turning the hotel into a first ever hotel that provide customers an unforgettable experience with innovation

In the present time, more women are making this choice, pursuing entrepreneurship rather than staying as housewives or traditional careers. For the past few years, the number of women starting new ventures is three times as large as the number of men. There are several good reasons for this trend. Some women find that owning a business is the only way to combine a decent income with time for their children by having the flexibility to control their schedules. Others see themselves as unlikely corporate managers and recognizing the gender problem that exists for achieving success, they choose the entrepreneurial route. Still others see entrepreneurship as a way of controlling their lives, pursuing interests that would be impossible in a corporate job.

The dual roles of mother and entrepreneur often conflict, and husbands and wives

tend to develop separate career tracks that often cannot be reconciled. Women can

also find it lonely in a business world, especially if clients are predominantly men,

this was a problem for Yinari too.

Many women, however, have businesses that fit well with their interest and with

women customers. These include services in beauty care, nutrition, education,

entertainment etc. Nevertheless, being in business often exacts a double price for

women, yet for those with determination like Yinari, the rewards are always waiting.

Your Task as Business Consultant , Prepare a report regarding the following issues below :

F. Refer to Dave McClure’s pirate metrics, explain each and every point of the metrics of your innovation

G. Is there a possibility to make unrelated diversification under the same company for Miss Yinnary? Please Explain your thoughts

CASE STUDY QUESTION

Miss Yinnary is one of the many women who own their own businesses and her experience is not very different from others, who must contend with being a mother, a spouse and a family cheerleader in addition to owning and operating a business. She is the owner of the famous Y-Hotel. It was her first business, though she had some family background in this business. Her two sisters were also in the same line of business. But she borrowed some money, put in some of her savings and started her own venture. She was the first woman ever to enter into this business, most of her clients could not understand that a woman could be interested in the hospitality industry. To Step up her game in the hospitality Industry , Miss Yinari is seeking someone who understands innovative entrepreneurship to assist her.

During her rise to success and in management of her hotel business, she also needs to manage a family, stay teaching in university and dealing with community affairs.

In her mind, there is nothing more exhilarating than owning her own business, and for her, the fun is in facing the challenges of turning the hotel into a first ever hotel that provide customers an unforgettable experience with innovation

In the present time, more women are making this choice, pursuing entrepreneurship rather than staying as housewives or traditional careers. For the past few years, the number of women starting new ventures is three times as large as the number of men. There are several good reasons for this trend. Some women find that owning a business is the only way to combine a decent income with time for their children by having the flexibility to control their schedules. Others see themselves as unlikely corporate managers and recognizing the gender problem that exists for achieving success, they choose the entrepreneurial route. Still others see entrepreneurship as a way of controlling their lives, pursuing interests that would be impossible in a corporate job.

The dual roles of mother and entrepreneur often conflict, and husbands and wives

tend to develop separate career tracks that often cannot be reconciled. Women can

also find it lonely in a business world, especially if clients are predominantly men,

this was a problem for Yinari too.

Many women, however, have businesses that fit well with their interest and with

women customers. These include services in beauty care, nutrition, education,

entertainment etc. Nevertheless, being in business often exacts a double price for

women, yet for those with determination like Yinari, the rewards are always waiting.

Your Task as Business Consultant , Prepare a report regarding the following issues below :

e. Provide SCAMPER for your Innovation

f. Draw a Maslow Triangle of Needs and Explain in each stage of those theories the function of your Innovation where possible.

NOTE : PLEASE DO IN THE PIECE OF PAPER / SCREEN SHOT AND TAKE PIC MORE CLEARLY AND PLEASE SEND IT HERE THANK YOU

CASE STUDY QUESTION

Miss Yinnary is one of the many women who own their own businesses and her experience is not very different from others, who must contend with being a mother, a spouse and a family cheerleader in addition to owning and operating a business. She is the owner of the famous Y-Hotel. It was her first business, though she had some family background in this business. Her two sisters were also in the same line of business. But she borrowed some money, put in some of her savings and started her own venture. She was the first woman ever to enter into this business, most of her clients could not understand that a woman could be interested in the hospitality industry. To Step up her game in the hospitality Industry , Miss Yinari is seeking someone who understands innovative entrepreneurship to assist her. During her rise to success and in management of her hotel business, she also needs to manage a family, stay teaching in university and dealing with community affairs.

In her mind, there is nothing more exhilarating than owning her own business, and for her, the fun is in facing the challenges of turning the hotel into a first ever hotel that provide customers an unforgettable experience with innovation

In the present time, more women are making this choice, pursuing entrepreneurship rather than staying as housewives or traditional careers. For the past few years, the number of women starting new ventures is three times as large as the number of men. There are several good reasons for this trend. Some women find that owning a business is the only way to combine a decent income with time for their children by having the flexibility to control their schedules. Others see themselves as unlikely corporate managers and recognizing the gender problem that exists for achieving success, they choose the entrepreneurial route. Still others see entrepreneurship as a way of controlling their lives, pursuing interests that would be impossible in a corporate job.

The dual roles of mother and entrepreneur often conflict, and husbands and wives

tend to develop separate career tracks that often cannot be reconciled. Women can

also find it lonely in a business world, especially if clients are predominantly men,

this was a problem for Yinari too.

Many women, however, have businesses that fit well with their interest and with

women customers. These include services in beauty care, nutrition, education,

entertainment etc. Nevertheless, being in business often exacts a double price for

women, yet for those with determination like Yinari, the rewards are always waiting.

Your Task as Business Consultant , Prepare a report regarding the following issues below :

H. If unrelated diversification is not possible, explain your thought in term of related diversification

I.What is the Tao of Innovation? Explain in detail the 9 elements of the Tao of Innovation. Give examples !

number h and i the question were based on study case article from above you need to explain more detail and provide the example