Read and complete the Capstone exercise on page 177 and answer all of the questions associated with the case.

In 1885, Binney & Smith had a product line of ONE—An-DuSeptic dustless chalk. While promoting this product to teachers across the United States, the company founders discovered that teachers were importing expensive wax crayons from Europe. In the early 1900s, nearly 20 years after starting the company, Binney & Smith introduced a new product, eight colored crayons packaged in a green and yellow box. Crayola Crayons remain a staple in American classrooms today. The size of the boxes and the selection of colors have changed over the decades, but the basic product remains essentially the same. (The “Big Box” with a mind-boggling 96 crayons was introduced in 1993.) In 1964, Binney & Smith acquired Permanent Pigments, an acrylic paint manufacturer, and in 1977, it acquired the rights to Silly Putty. In 1984, the Binney & Smith company became a wholly owned subsidiary of Hallmark Cards, Inc. In 2007, the Binney & Smith corporate name was changed to Crayola because of the brand familiarity. The name Crayola has a 99% recognition among U.S. consumers. Eighty percent of all the crayons sold in the United States today have the Crayola brand name. Crayola products are sold in 80 different countries and packaged in 12 languages. The name change also reflected the company’s new direction. For nearly 100 years, Crayola targeted children and their parents with a product line of back-to-school products. The products had expanded from crayons to water paints, markers, chalk, colored pencils, and poster paints. However, in an effort to expand the market and generate revenues throughout the year, Crayola entered the toy industry. Bath tub art, glow stations, Color Explosion products, Mess-Free Art, flavored drinking water, and even a colorful computer keyboard and mouse are just some of the products added to the Crayola line. Today in any big box store, Crayola will have shelf space in both the art and school supply aisle AND the toy section.

1. How would you define the attributes and benefits of Crayola products?

2. Define the core, actual, and augmented product benefits.

3. Where was Crayola in the product life cycle before it entered the toy market? Where do you think they are now? Explain.

4. Do you see the move from school supply products to toys as product development? Explain.

5. Describe the Crayola product portfolio strategy.

In a paragraph form and in at least 200 words discuss the relationship of English settlers with the native American peoples of North America, focusing on at least three different colonies.

On October 20, 2020, Kevin Mason, President of Tropicane Juice is reviewing the financial statements of Sunnydee, a potential acquisition candidate for the company. Tropicane is an American company, which produces and distributes juice throughout North America. It is in juice production and is interested in getting into the Canadian market. Sunnydee is a Canadian company that produces similar juice products and sells these across Canada. Tropicane is a public company and Sunnydee is a private company. Sunnydee is owned by the local area farmers and was originally started as a co-operative. Of the 1,000,000 shares outstanding, 600,000 are owned by the founder of the company, Mr. S. The rest are owned by various employees. Sunnydee has a perpetual debt with a par value of $5 million and coupon rate of 6 percent. However, interest rates have decreased and now the debt has a 4 percent yield-to-maturity. Annual before-tax before-interest operating cash flows for the year just ended were $3 million. The corporate tax rate was 20 percent. Assume perpetual operating cashflows for Sunnydee’s future cashflows. Tropicane has return on equity of 12.24%, debt-to-equity ratio of 40%, and yield to maturity of 3% on its outstanding debt.

a) What do you think is the maximum acquisition price that Mr. Mason is willing to pay for acquiring Sunnydee?

b) Compute weighted average cost of capital for Sunnydee.

Instructions: • Use the data sets, the length of major North America rivers, at end of this page and answer the following questions from 1 through to 10. • Do all your calculation and graphs on Excel spreadsheet, make sure that you give the title of each graph and identify axises. • Copy and paste your table and graphs in a word document. Explain your finding in a paragraph form.

Questions:

1. Organize the data set I with seven classes. Find frequency distribution that contains frequency, midpoints, class boundaries, relative frequency and cumulative frequency for the data set. Answer the following questions.

2. Make a Frequency Histogram. What is the shape of the distributions?

3. Graph frequency polygon, pie chart, bar graph and Ogive.

4. Find the mean, median and standard deviation of the data set.

5. Find the range in which at least 75% of data will lie. Use Chebyshev’s Theorem.

6. Is it possible to find a range that approximately 68% of data set fall in

7. Find the length of river that corresponds to the 45th percentile.

8. Find the length of river that corresponds to the 20th percentile.

9. Make a box and whisker graph. 1

10. The mean of the lengths of rivers on the South Island of New Zealand that flow to the Pacific Ocean is 131 kilometers with a standard deviation of 80 kilometers. Which data set is more consistent either the length of the South Island of New Zealand or the length of North America rivers?(varies less)

DATA SET

The length (in miles) of Major North American Rivers 729 610 325 392 524 1459 450 465 605 330 950 906 329 290 1000 600 1450 862 532 890 407 525 720 1243 850 649 730 352 390 420 710 340 693 306 250 470 724 332 259 2340 560 1060 774 332 3710 315 2540 618 1171 460 431 800 605 410 1310 500 790 531 981 460 926 375 1290 1210 1310 383 380 300 310 411 1900 434 420 545 569 425 800 865 380 445 538 1038 424 350 377 540 659 652 314 360 301 512 500 313 610 360 430 682 886 447 338 485 625 722 525 800 309 435

answers from 5 to 10 are not responded,

could I see them pls

2. What is American exceptionalism? What are its links to Protestant Christianity? Is America an exceptional nation? Use evidence from class readings to support your response.

What is meant by “the importance of place” in early American science?

What is meant by “the importance of place” in early American science?

Could have (or should have) America turned to Socialism during the late 19th and early 20th century? We are still debating the role of government in the economy today and the utility of socialism and capitalism.