Marketing Scenario

You are the director of marketing for a company based out of Chicago IL and your firm sells custom-built athletic braces for college and pro athletes. The company wants to expand your customer base into senior citizens and begins to design and sell a new knee brace that will help older folks.

1. The new brace goes on sale JULY 1st 2020. Your company advertises on social media, their website, and senior citizens can buy the brace at local retailers like Target or Wal-Mart. The prices range from $19.99 to $34.99

2. Your company's key marketing message during the product launch is this: "Golden Brace is made for seniors who need additional support to stay active! We care about you!"

3. On September 1st 2020, your social media platform is flooded with complaints that the brace is starting to shred or fall apart after repeated use. Thankfully no person has been injured but a few customers are upset and they are sounding off.

4. Your boss tells you that they were aware of a possible manufacturing defect but decided to let it go. In addition, you are told that the marketing for the brace never stated that it should be worn all the time...only when senior citizens were choosing to be active.

5. Your boss finally tells you that it is YOUR JOB to find a solution. If not, you may be replaced.

So....

1. What is your DETAILED solution to the problem?

2. What is ethically wrong in this scenario?

2. In February 2020, Dr. Sarah Smiley (a dentist) celebrated her 20th wedding anniversary by going on a romantic vacation in Italy. Dr. Smiley operates her practice through a professional corporation, Smiley Dental Professional Corporation. In February knowledge as to how Covid-19 virus transmitted was very limited and the government did not require travelers to self-isolate. On February 14, 2020, three members of the Zhao family had sequential appointments with Dr. Smiley. Two members of the family met with Dr. Smiley. The other family member met only with the dental hygienist. About ten days after the dental appointment all members of the Zhao family tested positive for Covid-19. Mr. Zhao, the eldest family member, died about ten days later. Mr. Zhao had for his entire life suffered from a bad case of asthma. Dr. Smiley tested positive for Covid-19 at around this time but never became ill. The Zhao family feel that their situation was directly caused by Dr. Smiley and would like to sue for what they feel is a form of wrongful death. They request you, Jamie, to explain what the nature of the claim against the dentist is and what they would have to prove. They ask what you anticipate would be the problem they may face as plaintiffs (e.g. legal elements that may be difficult to prove). They also ask if the fact that Dr. Smiley operates through a professional corporation means that she has no personal liability. Please explain.

Question 1 (25pts):

Consider the string “data and program analytics”. Write a program to perform the following actions

• Find the index of the character ‘p’ in the given string
• Print the character which is present at index number seven
• Find the length of the String
• Split the string at every occurrence of a whitespace
• Replace the word “data” in the original string with “information” using a standard string manipulation function. Your output after the manipulation should be “information and program analytics”

Question 2 (15 pts):

List1 = [3, 4, 5, 20, 5]

• Find the index of the second 5
• Find the last element of this list

Question 3 (15 pts):

Set1 = {1, 2, 3, 4}, Set2={4, 5, 6}

• Print all elements that appear in both sets
• Print those elements that appear in either set
• Print all elements that appear in Set1 but not Set2

Question 4 (15 pts):

L = [('',), (), ('apple', 1), (), ("Paul", "Merage', 2020, "MSBA212"), ("d")]

Write a Python program to remove an empty tuple(s) from a list of tuples.

Expected outcome is:

[('',), ('apple', 1), ('Paul', 'Merage', 2020, 'MSBA212'), 'd']

Question 5 (15 pts):

• Reverse words in the string "one apple a day keeps the doctors away" and print the new string
• Sort the words in the string "one apple a day keeps the doctors away" alphabetically and then print the new string.

Question 6 (15 pts):

Two given lists [1,2,4,8,5,10] and [2,4,5,8,12,15], write a program to make a list whose elements are intersection of the above given lists.

In a football or soccer game, you have 22 players, from both teams, in the field. What is the probability of having any two players with the same birthday? (just assume 365 days a year and don’t have to do the exact calendar month and day, use the day number from 1 to 365)

Find the closed form mathematical solution by probability theory. Show your derivation/proof.

Assume an economy with no international sector.

(a) Explain how a decrease in the money supply will affect interest rates.

(b) Explain how the change in the interest rate you identified in part (a) will directly affect each of the three components of aggregate demand for this closed economy.

(c) Explain how the change in the interest rate you identified in part (a) will affect each of the following in the short run.

(i) Output

(ii) Price Level

Assume an economy with no international sector.

(a) Explain how a decrease in the money supply will affect interest rates.

(b) Explain how the change in the interest rate you identified in part (a) will directly affect each of the three components of aggregate demand for this closed economy.

(c) Explain how the change in the interest rate you identified in part (a) will affect each of the following in the short run.

(i) Output

(ii) Price Level

Let f(x, y) = 2x^3 − 6xy + 3y^2 be a function defined on xy-plane

(a) Find first and second partial derivatives of.

(b) Determine the local extreme points of f (max., min., saddle points) if there are any.

(c) Find the absolute max. and absolute min. values of f over the closed region bounded by the lines x = 2, y = 0, and y = x

A mixture of 0.734 atm ClF3 , 0.436 atm F2 , and 0.482 atm ClF is heated in a closed vessel to 700 K . ClF3(g)↽−−⇀ClF(g)+F2(g)?p=0.140 at 700 K Calculate the equilibrium pressure of each gas at 700 K. Are you able to break this question down as much as possible please? Thank you so much because I am really struggling.

Evaluate the surface integral

F · dS

for the given vector field F and the oriented surface S. In other words, find the flux of F across S. For closed surfaces, use the positive (outward) orientation.

F(x, y, z) = x i − z j + y k

S is the part of the sphere

x² + y² + z² = 1

in the first octant, with orientation toward the origin